Soft Town Coke

A softer take on the iconic Coke (otherwise known as the Bowler).

Lock & Co. created one of our most enduring styles in 1849 after being commissioned by Edward Coke to create a hat hard enough to protect his gamekeepers. The Coke's timeless appeal can be attributed to its distinctive domed crown and curled brim.

This style comes with a complementary hat box. 

Soft Town Coke


  • Brim Length: 5.5 cm
  • Crown Height: 11 cm

Using a soft bristle hat brush, gently stroke the hat in a short, anti-clockwise motion. This will remove any dust caught on the fur fibres.

The Town Coke should be kept away from direct heat. Wet hats should be dried using a clean, absorbent cloth or sponge.

Always store cokes in a hat box, away from direct sunlight.


The hat is fully lined and is made of soft rabbit felt with a leather inner headband.

Styling & Fitting

Classically, a coke hat should be worn placed evenly on top of the head with sides about 2 inches above the ears. It should not rest on your ears.

This style comes with a complementary hat box. 

How to measure your hat size. Read More

Hat Size Chart

Men's Hat Styling

Every Lock & Co. hat purchased is carefully and expertly hand-prepared in our London shop by one of our Hatters, before being whisked out of our famous green front door.

To find your perfect hat size, we suggest booking a virtual appointment for a consultation with one of our hatters here.


At Lock & Co., we sell the finest hats and caps. To achieve this, we pay particular attention to specific hat characteristics - style, fit, durability, and materials. We share these characteristics with you for each hat to help you decide on the perfect choice.

Find Your Size and Style

Bowler Hat
At Lock & Co. we offer a wide selection of styles of hats. What defines a hat style is its form: overall shape, height/shape of the crown, width of the brim, and material type. These define a style e.g., Fedora, Trilby, Panama, Cloche, Tweed cap etc.
Rabbit Fur Felt
Lock & Co. hats are made of the finest quality material. These can range from exclusive Escorial wool, Scottish Tweed, and cashmere to Toquilla straw for our Panama hat.